Love Matte Campaign: Rethink What Matters


Bare Escentuals in keeping with its Love Matte Campaign, which by the way I love, has started a new program called Rethink What Matters.

The site allows women nationwide to shake up their foundation routine and sound off on topics that are more than just skin-deep – from going bare in public to discussing what freedom really feels like.

I decided to try out their new campaign myself and serve as your guinea pig (Oink! Oink!).


Here’s what I discovered:

  • The campaign uses a quiz to hear your views. Its short & sweet, only 5 questions.
  • Each week they offer a different quiz.
  • This week’s quiz is called the “Rethink Your Environment”.
  • You can forward it to 3 friends upon completion.
  • Every week 500 women who complete the quiz will WIN bareMinerals goodies.
  • At the end of March, one lucky “rethinker” will receive a trip of a lifetime to Paris, Costa Rica, Asia Italy or Turks and Caicos!

So go ahead, start rethinking! Click HERE to go to the Rethink What Matters site.

Want to try a FREE 10-day sample of bareMinerals MATTE SPF 15 Foundation and Brush?

Just head on over to any of the following: Bare Escentuals Boutiques, Sephora, Sephora inside JCPenney, ULTA, and select Nordstrom, Macy’s and spa locations. Limit one per customer. While supplies last. Click HERE to find a store near you.


About the Author

Migdalia Rivera, also known as Ms. Latina in social media, is a single Latina mother of a teen, tween and 2 Australian Shepherds. When not blogging, or chasing after her energetic bunch, she connects influential bloggers with brands and PR agencies via her blogger network, Stiletto Media.

{ 2 comments… add one }

  • Nik February 2, 2010, 12:12 pm

    I love their products! thanks for sharing!

  • Ms. Latina February 2, 2010, 12:47 pm

    @ Nik: Me too! I’m going to head over to the Sephora by me during lunch to pick up my sample!

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